Keynotes & Programs
Keynotes Available for 2013:
- Herbie's Hints: An Ode to Dads Everywhere
- If It's Not an Oreo It's Not a Cookie: Mindset Mastery for 2013
- Social Media Marketing: When and How to be a Social Media Climber
- PowerPoint: Create One that is 21st Century
- If You Could See What I See: 7 Absurdly Simple Ways to Communicate Your Value
- 100 Tips in 100 Days: 100 Ways to Communicate Your Competitive Edge
- Develop the Diva: Weapons for Women
- Next Generation Leadership: Where Text, Talk, & Tweet Converge
- Every CEO has an Achilles Heel: Do You Know Yours?
- Opportunities Have a Shelf Life
- Trade Show Savvy- 7 Secrets for Trade Show Success
"Thank you so much for taking the time out of your busy schedule to act as the Keynote Speaker for the Ohio Women's Bar Association. The response was an overwhelming "WOW!"
Ohio Women's Bar Association
Herbie's Hints: An Ode to Dads Everywhere
My dad was a man of few words. He liked clarity, simple clarity. It was not until after he died that I remembered all of the verbal jewels he had shared with me over the years. These hints represent the special lessons that dads everywhere have passed on as their legacy to those that knew them and loved them.
Now in some small way you too can benefit from Herbie's Hints:
- Don't Peak Too Soon
- A True Champion Comes from Behind
- Winners Never Quit
- Riding for a Fall
- It's Never Too Late
Every Herbie Hint has concise helpful information from my dad's perspective, designed to challenge you to apply the tip to your next level of success.
If It's Not an Oreo It's Not a Cookie: Mindset Mastery for 2013
My dad had clarity about his after dinner snack: only an Oreo passed the test of what makes up a cookie. Do you have that same clarity about the value that you bring to your company, profession or business? Your value lives in a very small, special place: how you make someone's life better or different. The more differentiation you provide the more perceived value you have.
The question my clients most often ask for help, "what is my value?" It is as likely that a Baby Boomer asks that question as a Gen Y. There are three steps to answer this question: simple but not easy. Here's the key. You can't identify your own value; it would be like operating on yourself. There is a process and we begin the journey in this keynote.
- Give your mindset a voice
- Visual-Vocal-Verbal all need to be congruent
Success with your audience begins with your mindset. Master your mindset in order to convincingly communicate your value . . . or the value of an Oreo.
Social Media Marketing: When and How to be a Social Media Climber
The good news is social media is new and no one is an expert. The bad news is that social media is new and no one is an expert. For anyone in business today there is a New Reality. You will be dated and irrelevant if you do not shift your communication channels in critical ways.
Even if you are a social media neophyte, you have to engage in the process to retain and attract new clients and new generations of clients. First you need to identify this challenge. That is not enough. You have to adapt something . . . and then something more in order to stay personally and professionally relevant in this 140 character Twitter world.
- You need a Blog
- Conduct podcasts
- Have a YouTube channel
- Create videos for your website
- Communicate with your market through videos
Then that is not enough. Your social media channels have to talk to each other! The communications revolution is changing everything. This session will begin to get you up to speed-covering new tools and dramatic new approaches to benefit where Text and Tweet converge. You will want to formulate, nurture, and create a 21st century social media presence.
PowerPoint: Create One that is 21st Century
It used to be Death by PowerPoint. In the old days sales people and speakers just bored audiences to death with their use of graphics and animation.
We have all heard these presentations, "this is who we are", "this is what we've done", "and this is who we have done it for". This way of thinking and presenting is all about the speaker not the audience.
- Begin at the end rather than the beginning
- Figure out how to engage the audience with the most boring of subject matter
- Be a color commentator rather than the play by play guy
- Use as few words as possible
- Connect - Connect - Connect
In this presentation Leslie will use one of your own PowerPoint presentations and show how it can easily be improved to get the desired results you want and need.
If You Could See What I See:
7 Absurdly Simple Ways to Communicate Your Value
It is always easier to see the value in other people than your own value. That's why my goal for you is for you to "See What I See." Your value has little to do with your competency.
Points we will cover:
- Who wins most "competency" wars
- What your market/audience assumes about you
- Who wins the rewards in the business world and why
- The use of a rhetorical device like If You Could See What I See
- Where to "live" in your communication
Come and learn seven ways to advance your agenda in order to move you and your career forward. Once you hear the seven ways to communicate your value, you will think they are absurdly simple. They are simple. However, that does not mean they are easy.
100 Tips in 100 Days:
100 Ways to Communicate Your Competitive Edge
You have a competitive edge; do you communicate your edge, your value on a daily basis?
Do you know how to protect that edge in everyday life, the business world and public speaking? Are you using communication to get results, to move your agenda forward?
This powerful keynote will include:
- How to choose your seat at a meeting
- Influence regardless of your title
- Parts of a speech to memorize
- How to open with a wow
- How to own the podium
- When/where to practice
Learn how to use your communication skills to help you navigate your journey to use your voice to get results, move your agenda forward, and communicate your competitive edge.
Develop the Diva:
Weapons for Women
Continue to Power Up Your Inner Diva. This is the second and intermediate step in the series. Leaders have challenges. Women leaders have a unique set of challenges.
Not more difficult or less difficult. Just different. All leaders need to communicate with clarity, confidence and conviction. The more concise and laser focused the communication, the more accelerated the progress in job interviews, negotiations, public speaking, and all other forms of communication.
- Nine words women use and what they mean
- How women communicate with women
- How women communicate with men
- Verbal uncertainty and other bad things
- Collaboration: the two edged sword
Knowledge is power. The more knowledge you have as to how you communicate to get results, the more power you have. It's not a man thing, it's a communication thing.
Next Generation Leadership:
Where Text, Talk, & Tweet Converge
You are working in a multi generational workplace, whether you realize it or not. This is the first time in history that four generations, four very different generations are in the workplace at the same time. Why the first time? Those Baby Boomers just won't retire!
Flashpoints occur most often between Gen X and Baby Boomers. Baby Boomers expect everyone to think, act, and speak like them. Gen Y and Traditionalists round out the workplace equation.
The quality of Next Generation Leadership will depend on:
- Criteria for promotion, Age of company decision makers
- Frequency and quality of feedback
- Understanding the generations - who makes up each group and what external influences shaped their thinking
- How you recruit the Millennial professional and what you expect when they arrive
- The three major sources of generational conflict: work ethic, work/life balance and long-term career planning
- How you motivate your managers to embrace the challenge of managing X/Y
The good news is that deep down all the generations want the same things. They want to work hard, make a difference and advance in your organization. The bad news is they have their own ideas how to do it.
Every CEO has an Achilles Heel:
Do You Know Yours?
21st century leaders need to be different from their predecessors. And yet much the same. All leaders, since Troy, have had an Achilles' Heel. The exceptional ones know their heel. The good ones often are oblivious to their own blind spot.
To identify your Achilles heel you first need to separate the myths of 21st century leadership from reality:
Myth or Reality?
- You need to be tactical
- You don't have the same consequences
- You operate by a different set of rules
- You need to be consistent
- Buy-in is not needed
Your Achilles Heel lives in the place that you can't see or others won't tell you. In spite of overall strength, your Achilles' Heel may be a weakness that can lead to your downfall. While the term originally referred to a physical vulnerability, we use the term to refer to a any vulnerability which you may or may not be aware.
Opportunities Have a Shelf Life
Value is identified differently in the 21st century than it was just a few decades ago. Visibility =s' viability. The more visible you are the more viable you are perceived to be in your competence. Because opportunities have a shelf life: they won't always be there in this fast paced world. You need to be ready when opportunity knocks on your door or when you go and find where opportunity lives.
- Identify strategic value in networking opportunities
- Ask for everything: the meeting, the sale, the promotion
- Know when to hold 'em, know when to fold 'em
- Knock people's socks off when you answer "what do you do?"
- Laser Focus on the decision maker
- Be a follow up warrior
- Develop a peer level relationship with anyone
To identify and leverage opportunities you need to do two things. First it is a mindset, and then you have to give the mindset a voice.
Trade Show Savvy:
7 Secrets for Trade Show Success
Does your trade show exhibit, exhibit success?
- Tired of watching competitor's booths full of people while your booth is empty?
- Do you cringe at the thought of wasting days at a trade show booth with no payoff?
- New to trade show exhibiting and not sure where to start?
Trade Show Savvy reveals the "inside secrets" for both setting up and working a trade show and maximizing your effectiveness as a vendor. Look at your strategy and your booth from a fresh perspective. Master these 7 steps to a higher level of success:
- 5 step booth strategy
- Confuse or lose-what Harvard can teach you
- Why exhibit: goals and objectives
- What not to wear
- Vertical Energy
- 80% of leads die a premature death
- What 76% of visitors look for at a trade show
As you prepare to exhibit, will you remember to focus on what's important to your target audience, rather than what is important to you, your salespeople, or your inventory?