Electric Impulse Communications, Inc. Newsletter

April 2015

A monthly newsletter to transform ordinary leaders to extraordinary: in your company, profession, and industry. Based on coaching, writing, speaking and strategizing by Leslie G.Ungar to give people their own voice, help them identify their competitive edge, and change the world one leader a time. www.electricimpulse.com

This newsletter includes: The Power of Perspectives

  1. Herbie's Helpful Hint
  2. ASK LESLIE - Stay On Your Cutting Edge
  3. Mishmash of Value:
    1. Thank You Regina Brett
    2. Power of a Post-It Note: Pretty Woman Style
    3. Is it Worth $15 or $1500?
    4. You Can Get There from Here
    5. Art in the Closet
  4. Live and In Person
  5. Lessons from CoachSpeak
  6. Come and Be a Part of Our Community

Please feel free to pass this newsletter to a friend or visit our website and we will add you to our complimentary mailing list. Past copies are available at: http://www.electricimpulse.com

I. Herbie's Helpful Hint

My dad was an interesting combination of extremes. In some ways he was extremely introverted and other ways he was extremely proactive. Days after I was on a plane from Cleveland to Phoenix I found out that Brown's coach Mike Pettine had been on the same plane on his way to the owner's meeting.

In re-telling this story to a client, he asked in disbelief, "Would you have tried to talk to him had you known you were on the same plane?" Of course, I said. My dad would have said, "carpe diem," the only Latin he remembered from high school. He would have gone on to say, "what do you have to lose?" You bet if I had known he was on the plane, I would have tried to talk to him (no Hoyer, really?) even if I risked being carted away by the air marshal.

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II. Ask Leslie - Stay On Your Cutting Edge

This month's brief video looks at the Magic of a Mentor or in today's world what we call a coach. What you need to look for in your coach is the ability to help you transform, attain higher than you may think you can, and accelerate the speed to catapult YOU to your next level of success.

I would like to apply to be your Glinda or Obi-Wan, to guide you on your journey. 10-10-10 is a special coaching program that we developed that is faster and more affordable than traditional options. We offer only 10 a year. Come and be one of those 10!

Contact me at leslie@electricimpulse.com or at the office at 330-668-6569 for more information or to sign up.

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III. Mishmash of Value

1. Thank You Regina Brett

The other day I stopped to get my mail at the very convenient inside mailbox in the front foyer of my office building. I looked in the box and I saw a package. I didn't order anything from Ebay nor from Amazon. So what could this package be? I tore open the brown wrapper to discover a copy of Regina Brett's new book. I had just noticed it at Barnes & Noble the day before. Why send a copy to me?

Lesson Learned:

I opened the book to the first page and there was a handwritten note. "To Leslie, for all you do to bless the world. see page 208." It was like a treasure hunt.

I went to the page to find my treasure. A few years ago she was in the audience as I gave a talk called The Diva Within. She quoted some of the things I said. At first I thought, really did I say that? Then I read it and said, yep, I would have said that. It's nice to be mentioned in what I imagine will be another best seller. I doubt anyone will ask me to speak as a result but it was still very exciting. Do you realize that people are listening to you and remembering what you say?

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2. Power of a Post-It Note: Pretty Woman Style

The movie Pretty Woman just celebrated its 25 year anniversary. So basically, unless you saw Julia Roberts in Mystic Pizza two years before Pretty Woman, she has been on your radar screen for 25 years. During the celebration of this landmark, Julia and Richard Gere told a story about their first meeting. The director Garry Marshall introduced Julia and Richard and then disappeared. At the time Richard was well known and basically Julia was an unknown. Garry called back after he let them talk, and asked Richard if he was going to accept the part. Julia wrote on a post it note, "please say YES" and passed it to Richard while he was on the phone.

Lesson Learned:

The rest as they say is history. Richard was charmed by Julia and said YES although he had turned the role down a few times. We can't undervalue how important enthusiasm is, how important wanting something is, how attractive it is to be wanted, even if you are Richard Gere. Do your clients and friends and co-workers know you want them?

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3. Is it Worth $15 or $1500?

We were in Georgetown one Saturday when we stopped in TJ Maxx. This TJ was huge. I meandered to this section of designer clothes really marked down. Most of them were flawed in some way. But then, aren't we all. Moshe came meandering over and asked me if I found anything. I found a dress for $15, but I'm not sure it is worth it. $15, he said, that's not even a meal! This dress had been $1500 and was marked down to $15.

Lesson Learned:

I did end up with the dress and I pass off the "distressed" threading as part of the look. From time to time Moshe will say I bought you a $1500 dress. I will say, you bought me a $15 dress and so the debate continues. Is it a $1500 dress, the price the designer put on the dress. Or is it a $15 dress, the price it actually sold for at the end? The whole question centers around value. The dress did not change all that much but the value did. Do you know how others perceive your value?

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4. You Can Get There from Here

Kyle Juszczyk got there, so did Shaka Smart and Jason Taylor. You could even include my old college classmate Sandra Pianalto and of course LeBron. These are examples of people who got to the pinnacle of their career from growing up in, living in or being associated with or near Akron. Kyle went to Cloverleaf on his way to Harvard and the NFL. Shaka started as an assistant to Keith Dambrot on his way to VCU and now Texas. Jason Taylor stopped at UA on his way to the NFL Dolphins and Sandra was President of the Federal Reserve Bank.

Lesson Learned:

Jasmine Wyatt graduated from St. V/St. Mary and went on to Harvard where she will graduate this spring. Apparently you can get to wherever it is you want to go from here. Ed Warriner graduated from UA with a Master's Degree and is now Offensive Coordinator for THE OSU football team. Are you making your box too small? Do you think you can get there from here?

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5. Art in the Closet

Visionary art director Sam Shahid's work is a household name even if his own name is not. His controversial advertising in the 80's & 90's for Calvin Klein and Abercrombie & Fitch paved the way for the branding and open minded advertising we see today. Bombarded by imagery all day at work, he has chosen to come home to very little. Much of his art is hidden in closets with seamless doors. Friends come by and say, "Art in the closet?" "Yes, because I don't always want to see it, I want it to be a surprise."

Lesson Learned:

That's a funny thing about our value. We have to decide when to spotlight it and when to figuratively put it behind doors. Groups of dazzling photographs are arranged above his shirts and trousers in his bedroom closet. A priceless Chinese terra-cotta horse illuminated from above sits atop his mud boots in the entrance hall closet. Do you know when to feature your value and when to let the audience find you?

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IV. Live and In Person

Live: Come and Join Us Can we keynote an event for you?

I'm speaking for the following groups and professions in the next month. I would love to speak to one of your groups!

April 8 The Great Love Debate
April 16 Brecksville & Broadview Hts. Chamber
July 8 KNOW on the GO

Forum 360 with Leslie as Moderator

Upcoming Show: What's New in Akron - This show highlights the new Nightlife Indie Theater in Downtown Akron

PBS Fusion Channels 45/49 Forum 360 will be seen on Mondays at 8 pm and Saturdays at 5:30 pm.

WONE FM 97.5 Sunday 6:00 am. For online streaming go to http://wone.net/ and click Listen Live.

WAKR AM 1590 Sunday, 5:00 pm, Monday 12:30 am. For online streaming go to http://akronnewsnow.com/ and click Listen Live.

**Past shows can be seen my Website.**

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V. Lessons from CoachSpeak

One of the coaches in Tressel's class on Coaching Principles said that you can't be unhappy and grateful at the same time.

The Kentucky Wildcats fell two wins short of a national championship and a perfect season.

They lost on a Saturday night and their coach John Calipari was at Mass the following Easter morning. If you go to a church service with a grateful heart, perhaps it is true that you can't be unhappy and grateful at the same time.

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VI. Come and Be a Part of Our Community

Come to the first Video Session of 2015. Our first video session is the only lunch time session of the year. Tuesday March 10 from 11:30am - 1:30pm

May 5 - Video and You Breakfast
Join us and see how other people see you. You will have the ability to learn by both doing and observing. Eat, meet and greet at our only Video Breakfast of the year.

June 5 - HorseTalk: Lessons in Leadership
A horse is the best mirror of your communication and leadership skills that you will ever have the opportunity to see your reflection. Join a unique group of people- no riding or horse experience necessary or even helpful.

June 30 - BootCamp: Storytelling Tools
A good story makes you memorable, helps your message be repeated, and inspires action. Your story is your competitive edge. It is your responsibility to identify your story, communicate it concisely and effectively, and protect your story by telling enough without telling too much.

Email us at Leslie@electricimpulse.com for further information or to RSVP to one of our events. For more information visit our website at www.electricimpulse.com

Innovate in Increments . . . Every Step Counts

       Know What You Need For Success in 2015!

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