Electric Impulse Communications, Inc. Newsletter

January 2007

  1. Herbie's Helpful Hint
  2. Who Said It?
  3. III. Mishmash of Value:
    1. Emmitt vs Mario: Which One are You?
    2. Tyler Florence and the Foodies
    3. Why Wait Until the 1st of Every Month?
    4. My Favorite Holiday Fact
  4. Case Study
  5. Live and On TV
  6. Answer

I. Herbie's Helpful Hint (named after my Dad)

I’ve always been impressed with Harvard graduates. So a speaker
who is a double Harvard graduate, I have really high hopes! Smart
as he was, he didn’t know a basic speaking rule: the microphone is your
friend. Speak close to the podium mike , , , real close. You’re speaking
because you have something important to say, so help the audience hear
your message.


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II. Who Said It?

"Even I don’t wake up looking like Cindy Crawford?" (answer at end of newsletter)


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III. Mishmash of Value:

1. Emmitt vs Mario: Which One Are You?

I admit it. I was hooked on Dancing with the Stars. I didn’t watch the
first two seasons. One look at Emmitt Smith’s smile and I was hooked.
The finals came down to Mario versus Emmitt. I liked to watch Mario,
but I wanted to dance with Emmitt. I appreciated Mario’s technical skills,
Emmitt made me smile.

.

Lesson Learned:


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2. Tyler Florence and the Foodies

I was dragged to the Cleveland Food Show. I would rather watch paint dry. So my goal was to look for something to learn from this afternoon in a different land, with a different language and customs that I don’t know. Each hour a different celebrity chef gave a cooking lesson. We were lucky enough to be allowed in – Studio 54 style—to see Tyler Florence, food network chef extraordinaire. In his cutting edge kitchen he had a line of lemons. Even I know a chef would rarely use a dozen lemons in one dish. So what was up with the lemons? Every few minutes he threw one into the audience to keep the audience engaged.

Lesson Learned:


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3. Why Wait Until the 1st of Every Month?

"The Electric Impulse" Blog is just the place you're looking for! Instead of waiting until the 1st of each month, you can access my blog at anytime to hear and contribute to real time events. We update it frequently and would love to have you participate in these online discussions.
Follow either the link below to access it directly or access my blog at anytime. http://electricimpulse.wordpress.com.

Lesson Learned:


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4. My Favorite Holiday Fact

My December newsletter cant be complete without repeating my favorite Santa fact. Santa, our American Santa, is FAT. Although he doesn’t have to worry about cholesterol or a hart attack, there is a lesson to be learned. We like our Santa fat; it is part of Santa’s strengths.

Lesson Learned:


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IV. Case Study: The Movie The Pursuit of Happyness

Situation:

Will Smith stars in this real life story. Almost homeless and a single dad, he applies for a job. He is shirtless at the interview.

Response:

When asked about not wearing a shirt, he implemented a phenomenal communicatin strategy. He said, they must have been one heck of a pair of pants.

Lesson Learned:

Embrace the objection. Whatever it is. You don’t have enough experience, you are too young, too old, too expensive, too cheap. Embrace the objection.and you will continue the communication rather than put an end to it.

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V. Live and On TV

1. TV Time/Warner Civic Forum of the Air

TV Time/Warner Civic Forum of the Air
Channel 23 – Leslie Ungar host
Airs: Sunday at 6 pm, local on demand

An Interview with the New KSU President
Dr. Lester A. Lefton
Aired November 26, 2006 and LocalOnDemand

Women in Manufacturing
December 10, 2006

An Israeli Update
December
Michael Clar, Reverend Sandy Selby, Larry Levey

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VI. Answer

Cindy Crawford.


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