Electric Impulse Communications, Inc. Newsletter

July 2005

  1. Question
  2. We Are Family
  3. Mishmash of Value:
    1. Lessons from Sex and the City and more                
  4. Live and On TV
  5. Answer

I. Question

According to Michael Kors, fashion designer, what is the number one accessory for women?
(Answer at bottom of newsletter)


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II. We Are Family               

Remember the song by Sister Sledge?
Family, both the word and the concept take on another dimension when
we use the word family as in family business. Recently, I was asked my
thoughts on family business by a reporter for the Albany Times Union newspaper. I thought I would share three thoughts with you from the article because statistically someone in your family, friends, or on your street is in a family business.

1. What should family members consider before venturing into business together? What are the pros/cons?

Members should consider their ability to set boundaries and keep them. The only way working together works: is if each one has specific responsibilities and accountability for their implementation.  If you made a list of the pros and cons, there are more cons. The one pro, building and sharing and partnering with a family member, can outweigh all the cons: meddling, enabling, jealousy, overwork, personal fortune tied to professional results.

2. What advice do you give to family members about making this life change?

* create and keep separate areas of responsibility
* create a time frame to make people accountable to those areas
* continue to invest in educating selves
* time off means just that-time off
   Members need physical and mental time away from work
* family events/celebration are just that, family
   Leave work discussions at the office

3. Are some family members better suited to family business than others?

Family business isn't for everyone. Following are some questions to ask yourself to see how you might fare in a business with family.

Can you play by yourself? Were you good at it in elementary school?
Can you work independently?
Can you let things go?
Do you have to say what is on your mind?
Can you celebrate someone else's success?
Do you need a more visible role or a less visible role?
How will you react when other member's have a day off?
Can you be evaluated by a family member?

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III. Mishmash of Value:

1.Lessons from Sex and the City and more

I have watched the final season over and over again and again.
I am struck by how communication skills are featured on this show, which is a reflection of the role they play in life. I would like to share three of my favorites.

1. Samantha, as a cancer survivor, was wearing a wig the night she made a speech to a room full of cancer survivors. The speech was a stilted attempt to put a brave face on cancer, until near the end of the speech. Sweating profusely, Samantha noted her"makeup was sliding down her couture dress", and took off her wig. This gesture encouraged many others in the audience to take off their wigs, and culminated with Samantha throwing her wig into the audience. Only when she left a tightly scripted speech, and let the REAL Samantha out, did she hit it out of the ball park.
Challenge: to "get real" when giving a formal speech.

2. My almost favorite all-time Sex and the City scene involves few words. "Big" wants Carrie back and so he meets with her three best friends to plead his case. Every time I watch this scene I am struck by how few words are spoken by three very opinionated and seldom silent women. They did not fault him for his past behavior, ask any questions, or go off on any tangents. They listened and communicated with each other through eye contact only. At the end of the scene, Miranda simply leans forward and utters four words, "go get our girl".
Challenge: to know when Less is More.

3. As you likely know, Carrie writes a weekly column in a New York newspaper. When she decides to go to Paris with her Russian, she leaves her career behind as well as her home, friends, and the city she loves. What she finds is that her career isn't just a job and New York isn't just a city. Writing and New York give her what is her competitive edge.
Challenge: to know what gives you your competitive edge.

2. Men, Wear Your Competitive Edge

Kilgore Trout sidewalk sale dates July 14, 15, 16
See Jack, it will change how you see yourself.
When you change how you see yourself, you will change how the world sees you.

3. Senator John McCain

Listen to how Senator McCain answers questions. He starts from a big concept, historically or statistically. Then he makes it smaller and then smaller until finally it applies to the person asking the question.
Very effective.
What can we learn from this technique?

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IV. Live and On TV

A. Akron PRSA   July 14 - Martin Center   noon  
     Luncheon Keynote                                   
     Standout Presentations: Giving Presentations that Increase
     Your Professional Velocity

B. eWomen July 21 Fairlawn Country Club   11:30
      Luncheon Keynote    
      Discover your Value

C. Time/Warner Civic Forum of the Air
Host: Leslie Ungar
Week of Monday July 11  Who Moved My Cheese:
                                            Leading Corporate Change
Airs: Sunday 6:00 pm & 9:00 am  
Other days 6 pm/ Channel 23
Tammy Reckman, VP Internal Services
Stuart Glauberman, CEO Malco Products

Look for Upcoming Civic Forums:   
The Real Jerry McQuire: The Role of the Sport's Agent                
Adam Heller, Buckingham, Doolittle & Burroughs
Cliff Stoudt, former NFL Player

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V. Answer:



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