Electric Impulse Communications, Inc. Newsletter

March 2013

A monthly newsletter to transform ordinary leaders to extraordinary: in your company, profession, and industry. Based on coaching, writing, speaking and strategizing by Leslie G.Ungar to help people be a thought leader in their way in their world, one leader at a time. www.electricimpulse.com

This newsletter includes: The Power of Perspectives

  1. A Page from Natcha's Journal
  2. Keeping Current
  3. Mishmash of Value:
    1. Rhoda Morgenstern
    2. Lean In
    3. Ken Babby & the Akron Aeros
    4. A Bullet Meets a Bullet in Mid Air
    5. What Biden Did Right
  4. See and Hear Me Speak
  5. Come and Be Apart of Our Community

Please feel free to pass this newsletter to a friend or visit our website and we will add you to our complimentary mailing list. Past copies are available at: http://www.electricimpulse.com

I. A Page from Natcha's Journal

On Saturdays, I take Miss Natcha Vallarta just about everywhere with me. I take her to the hair salon, Eton and Beachwood, the eye glass store, just about everywhere except a few food stores that do not have a sense of humor or a sense of dog! From the time she weighed 5 pounds, I put her in a doggy tote, threw her on my shoulder, and off we went. Now she weighs 17 pounds and while cute to others, not so cute to my back. So when I am in some stores, I take her out of her bag. The other day we were at the optician and I had her sit on the bench while we were waiting.

Lesson Learned:

We did last through ten months of doggy obedience school. Sometimes I was being trained and sometimes she was being trained. She is smart, but far from perfect. Especially STAY. To her, STAY means stay until I'm not looking rather than until she is formally released. It is interesting how impressed people are with what I consider a small amount of obedience. When she stays for 60 seconds people are so impressed. This is true in many aspects of our lives. We can go a long way on a small amount of expertise.


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II. Keeping Current

With the upcoming commencement season, some of you may be asked to give a speech. Click here for three ways a speech can go wrong. Listen to this brief podcast on my series Power Up Your Potential.

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III. Mishmash of Value:

1. Rhoda Morgenstern

The Mary Tyler Moore Show of the 70's broke ground in many ways. It was the first show that had a female lead, single female never married, and a professional woman working in a big city. Mary was and continues to be an inspiration for many from Tina Fey to The Simpsons. But for me RHODA was my idol. I knew I could never look like MTM, I could never share her background or her genes. But RHODA . . . here was someone who looked and sounded like me and she was successful. For the rest of the world Mary was the IT-girl, but for me it was RHODA.

Lesson Learned:

With Valerie Harper's recent diagnosis, many will pontificate about the lessons we can learn about facing a terminal illness. I will leave that to the Robin Roberts of the world. What I will remember is that RHODA showed me that you didn't have to be or look like Laura Petrie to be successful, to flourish. She was the first cool Jewish female role model. She wasn't Golda Meir saving a country, she was simply fast-talking, fast-witted, Bohemian RHODA. Although she fought her weight she still ended up with Joe, the cool guy. You don't have to be perfect to be a role model.


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2. Lean In

Little Miss Gazillionaire Sheryl Sandberg of Facebook created quite a stir with her newly published book Lean In. While many have been quick to jump on this book and philosophy as blaming women for their lack of success, I applaud her. Many critics claim she blames women for their "lot in life." She blames less the male suppression conspiracy as she lays responsibility for women's careers square at women's front door. As a double insider, she tackles why women face a much higher risk of unnecessarily opting out or of being pushed out.

Lesson Learned:

In fact we share much sentiment although she is more well-known and certainly better paid! To identify women as complicit in their own career in my world is not blaming them but rather empowering them. Because if men are to blame, then they have all the power. Women would then be powerless in their own forward movement. Opt in; lean in, push in, whatever terminology you use, you are more empowered to affect your outcome than anyone else.


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3. Ken Babby & the Akron Aeros

In the first months of 2013, there has been no one as visible in this city as Ken Babby. To paraphrase the old Superman opening, is it a bird, a plane or Ken Babby? There are many things impressive about the new Gen Y owner of the downtown Aero's. That he is 33 and owns a team, that he chose to buy this team, and that he comes from a digital background to name a few. Perhaps the most impressive is his juxtaposition of 21st century and timeless skills, combining social media with face-to-face, marrying soft touch and cold.

Lesson Learned:

Ken spent his first ten years working on the digital empire for The Washington Post. While he has added some cool technology to the Aeros' experience from the new billboard to an App you can download during a game, he is not only about technology. He has been everywhere, meeting people, speaking, shaking hands, sharing his infectious enthusiasm for his new purchase and his new town. Are you combining the best of two worlds: digital and in- person?


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4. A Bullet Meets a Bullet in Mid Air

When sirens go off in Israel; you have 15 to 60 seconds to get to safety. So in 2005 a miniature version of Yul Brynner, Brig. Gen. Danny Gold, decided to do something to protect Israelis. In less than 4 years, he took the concept of Iron Dome from drawing board to combat readiness. Iron Dome is a missile system designed to intercept and destroy short-range rockets and artillery shells. In military time, this is a remarkably short period of time so we can assume Danny Gold has to be pretty smart.

Lesson Learned:

There was no system like this, anywhere in the world. When he describes how it works, he says simply that it is like stopping one bullet in mid-air with another bullet in mid-air. This is 21st century communication at its best. Anyone, even my dog, could understand. You don't have to know about logistics, physics, defense or anything else to understand. He took a really complex topic and made it simple. Do you speak with the clarity to get your point across to any and all audiences?


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5. What Biden Did Right

I was disappointed that VP Joe Biden was the most highly touted speaker at the annual AIPAC bi-partisan conference I attend in DC. It's not an election year I told myself, so the pool of willing speakers was greatly diminished. When the Vice President bounded, yes bounded, onto the huge stage in front of 12,000 he reminded me of many lessons I should not have forgotten.

Lesson Learned:

He will be 71 in November. But everything about him said energy, forward movement, youth, and vitality. I guess I really only saw him from the shoulders up all these years. At 6ft, but a very slim 6ft, he looks taller. His posture said leader not follower. His brisk walk, his slim profile, all said movement. When the speaker who followed him shuffled onto the stage, the difference could not have been greater. Are you projecting energy from your toes to your tip?


IV. See and Hear Me Speak

Live: Come and Join Us Can we keynote an event for you?

April 1 Hudson Job Search - Communicate Your Value to Get the Job

TV--Forum 360 with Leslie as host on Time/Warner

Title: Take Me Out to the Ball Park
Guest: Ken Babby, Owner Akron Aeros

Airs on Radio: WONE FM 97.5 Sunday 6 am, WAKR AM 1590 Sunday, 8:30 am

Past shows can be seen on Local on Demand



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V. Come and Be A Part of our Community

Participate in one of our events for an hour or a day, in person or by phone.

**Follow Leslie on Twitter for FREE ATTENDANCE to the teleseminar!
       Ask questions during the call with #SeeUrValue

April 11 Teleseminar at 4 PM: Herbie's Hints
This teleseminar will be a reminder to look at and learn from life and the everyday lessons it teaches us.

May 2 Video and You: Happy Hour
Dinner and Video Session. Come to the best deal and most unique program in NE Ohio.

May 30 Master Class (12:30pm - 5pm) Tell Your Story: Connect and Concise
Dinner and Video Session. Come to the best deal and most unique program in NE Ohio.

Email us at Leslie@electricimpulse.com for further information or to RSVP to one of our events. For more information visit our website at www.electricimpulse.com


If It's Not an Oreo . . .

                  It's Not a Cookie

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