Electric Impulse Communications, Inc. Newsletter

May 2013

A monthly newsletter to transform ordinary leaders to extraordinary: in your company, profession, and industry. Based on coaching, writing, speaking and strategizing by Leslie G.Ungar to help people be a thought leader in their way and in their world, one leader a time.www.electricimpulse.com

This newsletter includes: The Power of Perspectives

  1. Stay on Your Cutting Edge
  2. Herbie's Hint
  3. Mishmash of Value:
    1. Don't Let People See Your Safety Pins
    2. Are You Willing to Bleed for Your Audience?
    3. What's in a Sting?
    4. I Could Not Make this Up
    5. A New Meaning to Go Right
  4. A Page from Natcha's Journal
  5. See and Hear Me Speak
  6. Come and Be Apart of Our Community

Please feel free to pass this newsletter to a friend or visit our website and we will add you to our complimentary mailing list. Past copies are available at: http://www.electricimpulse.com

I. Stay on Your Cutting Edge

I recently started writing for a newsletter in South Africa. Really, That South Africa. It is called CEO Magazine - Mentor Me 24-7. Click here to see my latest article.


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II. Herbie's Hint

My Dad was always trying whatever was new. Yet he also could see the benefit of waiting a year, and letting a company work out the bugs. I ask for your help in a new idea. I am toying with the idea of a Boot Camp that would cover communication and more: finance, the Internet, and dress. This is a NEW idea with experts in addition to me. So I am going to test the idea. If we get 6 or more it will be a GO. If not, it will be a wait and see if the world catches up with this idea. I think it is especially appropriate for young people or anyone that needs a supercharge.

Click here for more information or email me at Leslie@electricimpulse.com to register.

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III. Mishmash of Value: Lessons of the Wall

1. Don't Let People See Your Safety Pins

When I showed horses my clothes were often held together with more safety pins than you could ever imagine. Even now on many days I am wearing something that is safety pinned in some place or places that hopefully you can't see. In speaking, formally or informally, we need to safety pin our thoughts together. The goal in communication and leadership is to hide your safety pins while you and your content looks like it fits seamlessly together.

Lesson Learned:

Rarely will things always go the way we want them to proceed. One solution is to figuratively use safety pins. Hold things together in ways that your audience does not see. Sometimes you may use tiny little pins and other times you may use giant pins. The goal is for your audience to never see your pins. For example you may forget where you are in your text or have a PowerPoint that does not work. Can you safety pin your thoughts so your audience still thinks you are brilliant?


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2. Are You Willing to Bleed for Your Audience?

Recently I was at a wedding where I heard several toasts to the bride and groom. I told the one who I thought was best, that his toast was the best one. He said, don't you think Lawrence was better? I said NO, Lawrence did not bleed for the audience. Kevin, whose toast I thought was best, was willing to figuratively bleed. He told the guests, an audience of 200, that he was emotionally vacant.

Lesson Learned:

In order to connect with your audience, of one or one thousand, you have to be willing to bleed a little. You have to be willing to expose a weakness, be vulnerable. The audience will reward you many times over. The challenge is that speakers often think their audience wants them to be perfect. Are you willing to be vulnerable?


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3. What's in a Sting?

I went to walk the dogs one day in April. Just like I have a thousand times. But this time I got stung by a bee. It was like a drive-by sting it was so fast. There I am walking two dogs and wanting to bemoan my sting.

Lesson Learned:

When I came back to the office and told Heather, she asked me what the lesson was in getting stung. I thought about it. I walked in the same place I always walk, nothing different. Sometimes you just get stung in life. Sometimes you didn't do anything wrong and you just get stung.


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4. I Could Not Make this Up

I spoke to a group of unemployed. Before I spoke to the group I chatted with members that arrived early. I noticed a woman whose hair, dress, and style told me that she belonged to a different decade, really a different century. One of the points I covered in the presentation was the consequences of being DATED. At the end of my presentation she came up to me to tell me what she had learned.

Lesson Learned:

She volunteered that she was dated. To most of us, this is not good news. She went on to say that it was her goal to be dated. I could not make this up if I tried. I guess the lesson is to be careful of what we wish for in life. She certainly fulfilled this goal. Are you sure your goals are good goals?


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5. Come and See "No Wall"

I have heard Lester Lefton speak a few times during his tenure as president of KSU. He has a habit of leaning on the podium and facing the left side of the room. His stance completely leaves out the right side of the room from his field of sight. Therefore one side of the room is left feeling left out. I was recently at a fundraiser where the auctioneer never came within 60 ft of our side of the room, leaving us feeling left out and therefore bidding less.

Lesson Learned:

The speaker has many jobs. One of your jobs when you choose to speak is to include everyone in your eye contact. That is your job. As with the other rules of communication you do not have to follow this rule. You do then have to live with the consequences of less buy-in, less donations, less money raised, whatever is your consequence. Are you including everyone in your visual field?


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IV. A Page from Natcha's Journal

Miss Natcha Vallarta went back to school. It is a fun school, but a school nonetheless. And it is a different school. She needed to be challenged, to keep learning, to learn to listen, to be active in a positive way. I wanted a different environment than her first 10 months of "owner" obedience school. Her past teachers never learned her name. It is Natcha. Not Nachos, or Nacho. Do you learn your client's names and important info? What can you learn or continue to learn? How can you continue to challenge yourself?

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V. See and Hear Me Speak

We are excited to announce that Forum 360 has a new television home. Starting in September we will be back on TV in addition to our radio home. Our new home is Western Reserve Public Media which we know as PBS channels 45 and 49. As we get more info as to days and times the show will air, we will share it with you.

Forum 360 with Leslie as host

Upcoming Show: Behind the Scenes of Little League Baseball
Guest: Mark Thompson, Father and Coach, of Jack Thompson, Little League Player

Radio: WONE FM 97.5 Sunday 6 am, WAKR AM 1590 Sunday, 8:30 am

Past shows can be seen on Local on Demand



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VI. Come and Be A Part of our Community

Participate in one of our events for an hour or a day, in person or by phone.

**Follow Leslie on Twitter for FREE ATTENDANCE to the teleseminar!
       Ask questions during the call with #SeeUrValue

May 30 Master Class (12:30pm - 5pm) Tell Your Story: Connect and Concise
A rare offering to go very deep into one aspect communication. The group is purposefully very small.

June 21 HorseTalk: Lessons in Leadership 8:30 AM - 5:00 PM

July 25 Boot Camp: Keen Your Brand Current
An intense 5-hour program full of expert advice and experts to keep your brand from becoming dated.

Email us at Leslie@electricimpulse.com for further information or to RSVP to one of our events. For more information visit our website at www.electricimpulse.com


If It's Not an Oreo . . .

                  It's Not a Cookie

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