Electric Impulse Communications, Inc. Newsletter

May 2015

A monthly newsletter to transform ordinary leaders to extraordinary: in your company, profession, and industry. Based on coaching, writing, speaking and strategizing by Leslie G.Ungar to give people their own voice, help them identify their competitive edge, and change the world one leader a time. www.electricimpulse.com

This newsletter includes: The Power of Perspectives

  1. Herbie's Helpful Hint
  2. ASK LESLIE - Stay On Your Cutting Edge
  3. Mishmash of Value:
    1. Embrace Your Own Velocity
    2. Be Fluid
    3. Pick Up the Phone
    4. Relationships Still Count
    5. Headband Reunited
  4. Live and In Person
  5. Lessons from CoachSpeak
  6. Come and Be a Part of Our Community

Please feel free to pass this newsletter to a friend or visit our website and we will add you to our complimentary mailing list. Past copies are available at: http://www.electricimpulse.com

I. Herbie's Helpful Hint

As you may have read before, my Dad was big on using the U.S. mail as a vehicle to convey his thoughts. He was big on writing letters to the editor, to congressmen (there were no congresswomen), and anyone he wanted to share a thought with about something important.

e also was big on thank you notes. And his thank you notes were not just a sentence or two. They were paragraphs of description, eloquence, and wordiness all rolled into one. A hair salon in Akron, Team CEO, has their stylists write thank you notes to those they have beautified. A handwritten-snail mail-personalized-to-the-person-kind of thank you note. When is the last time you wrote one of those?


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II. Ask Leslie - Stay On Your Cutting Edge

This month's featured segment of ASK LESLIE answers in roughly 4 minutes the question - how does confidence look and sound? Think of your verbal, vocal, and visual of your communication. How do you display confidence?

Contact me at leslie@electricimpulse.com or at the office at 330-668-6569 for more information or to sign up.

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III. Mishmash of Value

1. Embrace Your Own Velocity

There is a consistent challenge among those looking for their next level of excellence. It happens with people already good, the category of good trying to be great you might say. When learning your own skills, and learning how to accelerate your skills and the results, a funny thing happens on the way to success. Speakers often fear their own power. So when they grow their skills, it kind of scares them and they back down to "good," a place where they feel comfortable.

Lesson Learned:

This is where you really need a coach. You need to learn how to power through these defining moments. To figuratively go faster rather than take your foot off the accelerator. Think of your speedometer. If you look down and see 90 mph, you slow down. When a NASCAR driver looks down and sees 90 mph, he accelerates. Can you power up your velocity in your defining moments?


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2. Be Fluid

At 2:00 last Friday, I found out that my building was going to lose electricity at 5:30. The problem was that I had a client coming at 5:30. But I do have one room with a window and it is still light out in daylight savings time. Often I get asked questions like: what should I do if the microphone doesn't work, or the room is set up differently, or I don't have a podium, they changed the time of my break out session or on and on and on. The answer is always the same.

Lesson Learned:

As a speaker your number one job is to connect. But your number one attribute is to be fluid. The more fluid you can be, the more flexible, the more you protect your value. How fluid are you?


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3. Pick Up the Phone

Over the winter I conducted a few seminars for a company. At one point I bellowed, "Pick up the phone, pick up the phone." My point was that at some point, around 3 emails, we need to pick up the phone and actually talk to our target audience. I didn't abide my own rules recently. The rules are the rules and they apply to me as well as you.

Lesson Learned:

Confusion followed the flurry of emails. In my defense, I did pick up the phone once only to get a voicemail. In this age of technology and messages almost in code, there is no substitute for talking directly to our intended recipient. When is the last time you initiated the phone call to talk about things you could have covered in an email?


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4. Relationships Still Count

Recently I taped a Forum 360 about the Kent revitalization. The vision of the new downtown Kent was partly that of businessman Ron Burbick. Tired of waiting for government help, he started the revitalization himself with Acorn Alley 1 and then Acorn Alley 2. The architect he chose was someone he knew but had never worked with professionally. They had been on committees together and there was synergy in their thinking.

Lesson Learned:

Because it was private money, the bidding rules were different. When I asked Ron why he chose this architect over others, he simply said, I didn't take bids; I knew I wanted to work with Doug. WOW. And this knowledge was gleaned from volunteering on civic projects, not from a prior professional relationship. What if your clients, customers, guests, patients, whatever, simply said or thought, I wouldn't chose anyone else?


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5. Headband Reunited

Lebron stopped wearing his signature headband after 12 years. During a press conference he answered the big headband mystery, "I did it because I just wanted to look like my teammates. Just wanted to be one. Nothing more than that." Then after the first loss to Chicago in the second round of the playoffs, the headband was back. Here's the problem: I don't want the best player in the world, perhaps the best player ever, and the man whose departure took a city to its knees, to be just another teammate. I want him to be better.

Headband on, headband off, headband on, and then off. I think he is toying with the Twitter world. Regardless, my point is that you can't be MVP 4 times and think you can be like your teammates. You can't win more, make more, have more endorsements, go to the White House more, and have Warren Buffet on your speed dial, and then say, I'm nothing more than my teammates. Yes you are. You better be better.

Lesson Learned:

Leadership is tricky. I don't want my leaders to be just like me. Yet we don't want them to be elitist. Good intention to look like his teammates. But he isn't like them. You can't have it both ways; you can't be the best player in the world and be just like your teammates. Leadership is tricky even when it involves a terry cloth talisman. What do you do to look like your team?


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IV. Live and In Person

Live: Come and Join Us Can we keynote an event for you?

I'm speaking for the following groups and professions in the next month. I would love to speak to one of your groups!

July 8 Greater Akron Chamber, KNOW on the GO
July 15 The Great Love Debate in Phoenix, AZ
August 12 KNOW Luncheon
October 1 Cleveland Professionals Group

Forum 360 with Leslie as Moderator

Upcoming Show: Keep an eye out for these interesting shows!

Violins of Hope Guests: Joel Smirnoff, The Cleveland Institute of Music and Ellen Rudolph, The Maltz Museum

The Revitalization of Downtown Kent Guests: Ron Burbick and Doug Fuller

Each Forum 360 will be seen on PBS Fusion Channels 45 & 49. If you have Time Warner, the channel is 993. Forum 360 will be seen on Mondays at 8 pm and Saturdays at 5:30 pm.

WONE FM 97.5 Sunday 6:00 am. For online streaming go to http://wone.net/ and click Listen Live.

WAKR AM 1590 Sunday, 5:00 pm, Monday 12:30 am. For online streaming go to http://akronnewsnow.com/ and click Listen Live.

**Past shows can be seen my Website.**


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V. Lessons from CoachSpeak

I interviewed Jim Tressel when he first came to Akron. I asked him about the Terrelle Pryor thread that led to his leaving OSU. He basically said that he protected his players, at all costs. Juxtapose that with Belichek's silence. Belichek was silent at the press conference when Deflate-gate first broke, silent through-out, and silent when the NFL report was published this week. Silent as in protecting his quarterback. Which just begs the question: when is a coach protecting a player and when is it enabling?

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VI. Come and Be a Part of Our Community

In 2015 we will host 15 events! Participate in one of our events for an hour or a day, in person or by phone. Here are our upcoming events:

June 30 - BootCamp: Storytelling Tools
A good story makes you memorable, helps your message be repeated, and inspires action. Your story is your competitive edge. It is your responsibility to identify your story, communicate it concisely and effectively, and protect your story by telling enough without telling too much.

July 31 - HorseTalk: Lessons in Leadership
Our June HorseTalk is at maximum capacity so plan now to come to the July day. This is a unique day like no other. It can catapult you with lasting results! A horse is the best mirror of your communication and leadership skills that you will ever have to see your reflection.

August 8 - Camp NEXT
What if you knew at 25, 30 or 35 what you know now? Can you imagine the boost you and your career would have if you were a 30 year old person with the expertise of someone twice your age? Camp NEXT. Camp NEXT is one day Saturday immersive experience for next generation leadership: anyone between the ages of 17 and 40.

Email us at Leslie@electricimpulse.com for further information or to RSVP to one of our events. For more information visit our website at www.electricimpulse.com


Innovate in Increments . . . Every Step Counts

       Know What You Need For Success in 2015!

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