Electric Impulse Communications, Inc. Newsletter

October 2012 | Special Presidential Debate Third Edition


This newsletter includes: How to Watch Tonight's Debate

Congratulations: you are engaged in the electoral process. Here are some tips to watch tonight's debate. Use them and form your own opinions about the communication effectiveness of each candidate. Remember, put on my lens and look at only how they communicate. These tips are in place of my post-debate analysis.

1. Turn Off the Volume
2. Turn Away and Listen Only
3. Don't be Limited by Own Viewpoints
4. Go to an Unlikely Media Source
5. Use Fact Check Sources Available

1. Turn Off the Volume

Watch a few minutes of the debate without the sound. See what the body language of each candidate says to you. Communication is a 3 legged stool that requires verbal, vocal, and visual. Without sound candidates have to be effective with only one leg of the stool, the visual.

2. Turn Away and Listen Only

Leave the volume on and turn away so that it is as if you are listening on the radio. See what you think when the candidates have the verbal and vocal to use and not the visual.

3. Don't be Limited by Own Viewpoints

Take a few minutes and throw positions and politics out the window. This is an exercise in communication not politics. See if you can view a candidate's answer through only the lens of communication: how do they verbally, vocally, and visually communicate their value?

4. Go to an Unlikely Media Source

Whatever media source you usually go to for your news and commentary, browse through a different one. Use TV, websites, blogs, and Twitter. See what other sources are saying, read what others notice that confirms something you saw or heard or sheds new light on an aspect of the debate.

5. Use Fact Check Sources Available

The bad news of being in a swing state is the deluge of commercials that we are privy to in these weeks before the election. The good news is that there are more sites than ever before to check facts that candidates toss around during the debate and while on the campaign trail. Fact check online with at least two sources as you listen to the debate or immediately after.

***The candidate that wins this election will need energy to move this country over and around obstacles. Which candidate communicates energy?


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On TV and Live

Live: Come and Join Us Can we keynote an event for you?

October 17 Jackson Belden Chamber, 100 Tips in 100 Days
October 26 Sixth District Educational Compact

TV--Forum 360 with Leslie as host on Time/Warner

Upcoming Shows:

Title: The Follow Up Interview with Jim Tressel

Title: Conversation with Olympic Gymnast Dominique Moceanu


Channel 23:

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Past shows can be seen on Local on Demand



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Come and Be A Part of our Community

Please join us for our special event on December 6 to celebrate my 2nd book!

December 6 at the Happy Hour of 5 PM Celebration for Herbie's Hints

Over the years readers commented to me more about Herbie Hint's than they comment on any other musings in my newsletter. The book, Herbie's Hints. is not just a memorial to my dad, it is a memorial to all dads.

The celebration and book signing, at the happy hour of 5 o'clock, will feature many of my dad's favorites like OREO's and chocolate milk, along with your favorites and my favorites. It will also feature some of the amazing people in the Electric impulse community as well as some of Herbie's Hints!

Email us at Leslie@electricimpulse.com for further information or to RSVP to one of our events. For more information visit our website at www.electricimpulse.com


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