A Speech Writer is Like a Personal Trainer

In many ways the concept of a speech writer is much like the concept of a personal trainer: fine for Hollywood, but not for the Average Joe. Perhaps you think a speech writer makes sense for a president but not...
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Words Matter: The World is Watching and Listening

Every year up until this year, I have attended a conference in D.C. My favorite speaker was Frank Luntz, wordsmith and political consultant. His consulting practice is based on the concept that WORDS MATTER. Hold that thought. My mom’s biggest...
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Is Your Vocabulary 2021?

Recently someone said to me, “If the check doesn’t get there, I am going to WIRE the money”. I just looked at them and said, “You can say that to me, but please don’t ever say WIRE to anyone else”....
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My Word for 2021: GRACE

As 2020 evolved, my words to describe the year evolved also. My words became Resilient, Re-Imagine, Re-Brand, GRIT and Pivot. Each world fit our-safer-at-home-wear-a-mask-work-from-whenever world. Now we turn to 2021. On one hand all the words still apply. We are...
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Blame it on Corona

Blame it on the Bossa Nova was a 1963 hit single for Eydie Gorme. She didn’t want to record it, she even sang off pitch on purpose to discourage her record label from releasing it. Yet it became her most...
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